BMW Genius Needed


We are seeking a BMW Genius with an affinity for technology and passion for delivering exceptional customer service. The BMW Genius is responsible for delivering comprehensive product information throughout the sales and aftersales processes. Our dealership seeks individuals with creativity to provide “world class” customer-oriented support. We will provide everything else – including the most professional sales and customer-oriented training that is available.

The right individual will be a self-starter, with a track record of success in delivering customer satisfaction while maintaining attention to detail. Quality and passion are what sets us apart from our competition. Our employees are our strongest asset and have contributed to the continued success of our organization.


Principal Duties and Responsibilities:

  • Provides comprehensive product information throughout the sales process, including vehicle configuration, product presentation, test drive, delivery/handover and customer service after purchase

  • Supports the client advisor in product related tasks and activities

  • Greets customers in the sales and service departments and introduces BMW Genius services

  • Provides extensive and customer-oriented product experience and explains complex features based on customers’ actual needs

  • Utilizes app and web-based systems to help facilitate the sales process, optimize customer satisfaction, and ensure consistent delivery execution

  • Provides transparent product information to Genius community, sales representatives and Contact Information Centers (CIC)

  • Fully explains the application and benefits of vehicle features in both the sales and service environments

  • Maintains constant communication with the designated sales personnel at the dealership on scheduled appointments, vehicle deliveries and any scheduling changes

  • Arrives at scheduled appointments in a timely manner and maintains communication with clients regarding any changes to scheduled time

  • Acquires and maintains total product knowledge on all vehicles and understands competitors’ vehicle features, benefits, and potential shortcomings

  • Keeps clients, sales, and service staff abreast of new products, features, accessories, etc., and their benefits

  • Achieves management assigned client satisfaction objectives and follows up with new owners to ensure satisfaction with their delivery process

  • Maintains high ethical standards and a professional appearance at all times

Additional Duties and Responsibilities:

  • Demonstrates passion about the BMW brand and our products

  • Is confident in using new digital tools (tablets, social media, etc.) with emphasis on utilization of BMW NA produced applications